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Quilting and Patchwork

Promoting Your Quilting Through a Blog Tour

by Mary Emma Allen on November 28th, 2006

Blogging has become one of the newer methods of promotion, whether you’re involved in your fiber art/quilting as a business or simply want to become better known in this field.  Many fiber artists operate a personal blog, as my daughter does, relating her latest projects and how they interact with her family life.

Others use the blog as a more personal contact with their clients than their web site where they might operate an online store, either as an entity in itself, or as an extension of a physical shop.  Some store owners conduct online tours, whereby you visit the various blogs or web sites with shopping prizes and discounts as rewards.

Quilters, especially those who are authors, too, might like to take some hints from author/editor/publisher Dorothy Thompson who recently conducted a virtual book or blog tour.  Throughout November Dorothy visited various blogs, and I had the enjoyable opportunity of hosting her on my author blog, Mary Emma’s Potpourri of Writing at http://maryemmallen.blogspot.com .

Dorothy said her blog tour has been the most effective way of promotion…of generating book sales and traffic to her web site that she’s ever experienced, particularly for her new eBook, A Complete Guide to Promoting & Selling Your Self-Published Book. (www.thewriterslife.net )

“I have never seen anything like it and only with I had done this before,” mentioned Dorothy.

You might find some of Dorothy’s tips, as voiced in her interview, a way to generate ideas for a blog tour of your own, either as a quilter or quilter/author.

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POSTED IN: General Quilting/Patchwork, Quilting / Patchwork Businesses, Quilting/Patchwork Blogs, Quilting/Patchwork Promotion

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